Pinterest SEO Pin Description Templates

(21 customer reviews)


End the guessing game when it comes to your Pinterest SEO. Use my SEO pin description templates to publish optimized pins on Pinterest without breaking best practices or leaving money on the table.


You deserve to feel confident with your Pinterest SEO! You’re just one step away with these pin description SEO templates.

How the templates work:

  • The sentences are already written
  • You respond to the prompt that’s given 

For example:

Example of how the pin SEO templates work, showing a screenshot of a description template with most of the words blurred, showing only "These TOPIC tips and bricks for AUDIENCE will help you master TOPIC and TOPIC." The capped words are meant to be replaced with your keywords. An example of this description in use is also provided: "These Pinterest tips and tricks for bloggers will help you master Pinterest marketing and strategy."

What you get:

  • 20 plug-and-play SEO pin description templates (in a Google doc)
  • A 10+ page Pinterest SEO guide with: 
    • A list of best practices
    • Where to find keywords
    • Pinterest SEO checklist 

Who are these pin templates for?

  • Anyone who wonders if they’re checking all of the Pinterest SEO boxes
  • Creators who feel like it takes forever to optimize their pins
  • Pinterest managers who need to speed up description writing for their clients

These templates are NOT the best fit for:

  • E-commerce pins
  • Recipes

Use the example template to use your best judgment if this suits your content type. 

Need a blogging checklist as well? Shop my blogging SEO checklist.

Connect on Pinterest:

21 reviews for Pinterest SEO Pin Description Templates

  1. Jessie Festa

    Kayla never fails to create content that goes above and beyond – and these templates are no different! The included PDF is essentially a course, taking you step-by-step through how to write the perfect pin description that *actually* gets seen. The best part? Kayla provides plug-and-play templates so that you can apply what you learn in the PDF quickly and easily. Thank you, Kayla! 🙂

  2. Lanie

    These slides were easy to follow, and give helpful advice on exactly what to do to get seen on Pinterest. I have started to implement the advice and hopefully, my Pinterest clicks will start to rise. I hadn’t focused on Pinterest in the past, though I know it has done wonders for bloggers. The slides have plenty of tips and advice, plus there are links to articles with additional information.

  3. Isabelle Hoyne

    I’ve been using these templates for a couple of weeks now, and they have been a huge timesaver. There is a template for all eventualities I’ve needed and included with the templates is a PDF guide on how to properly write your description and optimise your pins for SEO – turns out I’d been missing a few steps! Would highly recommend for anyone who is keen to speed up their Pinterest workflow, and ensure they are using Pinterest best practices for getting your pins seen.

  4. Imed Djabi

    I’ve discovered Kayla on LinkedIn and I must say that I’m SUPER grateful. The PDF she provided is a must-read if you want to benefit 100% from her templates. It practically teaches you for free how to create a pin that “makes a lot of sense.” A lot of them don’t.

    I would pay 200$ and be happy with what I received from Kayla. Like really, it’s a NO-BRAINER. You should definitely grab it now because I wouldn’t be surprised if the prices increase ??

    I must say, it saves tons of time. THANK YOU!

  5. Kyleen

    These templates have been a great help! They make creating Pins so much easier. I really appreciate all the extra information she has added, including examples, SEO tips, and step by step instructions.

  6. Jade

    The templates were simple to understand and the examples were helpful. I found it easy to find plenty of relevant options for my niche (travel) 🙂

  7. Charmaine

    Super pleased with this product! I love how easy Kayla made it with simple instructions on how to use Pinterest followed by templates that you can just plug in with your keywords and go! Plus, there are many templates to choose from so depending on your goals, you can pick and choose. I also need to mention that I love reading her slides and just how visually appealing it is. Thank you Kayla for creating them!

  8. Lydia

    These templates are saving me so much time!! Before using these, I was spending a long time writing Pinterest descriptions. Now my process has gotten so much faster and simpler. It is also so helpful that this includes how to find keywords on Pinterest, an SEO checklist, and best practices. Game changer!!

  9. Carrie

    Kayla’s step-by-step process for optimizing Pinterest SEO is easy to follow & the templates are relevant and save me so much time! I have been using Pinterest for a long time, but was not optimizing my pins so users can actually find them! Excited to finally be doing this the right way! Thank you Kayla!

  10. Ash

    These Pinterest seo templates have literally saved my sanity!
    I find writing pin descriptions so difficult & time-sucking, and with best practices encouraging different descriptions for each pin I was really overwhelmed and struggling to get any pins scheduled.
    Thanks to these templates my productivity has skyrocketed ?
    *I would love e-commerce templates for my Etsy store pins too!

  11. Kaitlyn

    These slides have clear, actionable steps to finding the perfect Pinterest descriptions. The product has numerous description templates to easily plug those keywords into to boost your Pinterest SEO without spending a ton of time! Thanks Kayla!

  12. Katie Taylor

    These templates and the pdf that comes along with them are truly invaluable. The informative pdf explains how to use pin descriptions correctly and the best practices for creating pins that will get seen. The templates have made my pin creating process worlds easier and has cut a large amount of time out of my process. There are many different templates to choose from and they can easily be made to fit your niche. It’s really nice to have such a variety so you don’t feel like you have to keep writing the same pin descriptions over and over. I can’t recommend these enough, they are a game changer.

  13. Celine

    I’ve been using these Pinterest templates for a couple of weeks and love how much time they are saving! Not only that, but I’m confident my pin descriptions are so much better now and my pins are much more likely to be seen! This well put together product with its easy to follow step-by-step process plus plenty of templates to take the guess work out is well worth it, in my opinion!

  14. Betsy

    Wow! This is the best! Kayla’s Pinterest tool makes it so easy to adhere to best practices and create pins expediently. Her enthusiasm and passion for what she does shines through the information and the process she has laid out couldn’t be easier! ⭐️⭐️⭐️⭐️⭐️

  15. Pam

    Pinterests’ ever-changing algorithm can be tricky but this tool really helps focus on SEO for Pinterest! Her tips make sense, but even I overlooked them (I’m guilty of still using hashtags!). I’m excited to implement these and the other tips Kayla has! Her templates are also inspiring.

  16. Nina Clapperton

    I never really got Pinterest before this tool. I didn’t know where to find keywords, how to write around them, and what the heck to put in my descriptions any way. Most of my descriptions were 1 sentence with no keywords or stuffed with hashtags. This Pin SEO template has made it SO much easier to pin. I don’t feel lost, I actually have an idea of what I’m doing, and I’ve already seen a few pins start to get good traction where most of my pins just languish with 1 click for a year. Thanks Kayla!

  17. Cristina

    The templates are not only very easy to use and help you create your pins in less time, but the document provided is almost like giving you a guide for all the beginner Pinterest users out there. The text is easy to understand and follow and the provided strategy is very easy to implement. All in all, the product delivers more than it promises.

  18. Diana Trinh

    Literally everything Kayla puts out is GOLD and this is no different. I have her key search SEO checklist, so when I found out she was releasing a Pinterest SEO checklist/template, I knew I had to get my hands on it!

    I would say I’m no beginner to Pinterest, having reached over 800K views a month and working as a full-time Digital Marketer, I thought I knew it all! But these templates and best practices definitely taught me a whole lot in bite-sized digestible pieces! Purchase it, you definitely won’t regret it!

  19. Marisa

    Absolutely amazing Pinterest templates! Literally save me so much time and I am getting a lot more views and link clicks because of it! So happy I purchased them

  20. Humza (Aragon)

    It was a bit complex at the beginning, but as I started applying what I read and made out of the document, it helped me a lot. It happened to be much simpler than anticipated. I think, all the interest starters, like me! dive deep and apply what you understand from it. It will clear more concepts. The step by steps guides is just fantastic!

  21. Will Sparkes

    Like many small business owners, my Pinterest account was virtually non-existent with virtually no traffic and no saves, I tried searching on YouTube for advice but only came across tutorials produced by content creators who promised the world but on checking their own Pinterest accounts you could see they were talking rubbish. Thank goodness I came across Kayla’s site on an internet search, not only are the pin description templates great value for money, but the advice and guidance included with them are priceless. They have saved me from making many serious but innocent mistakes which might have got my account suspended – I highly recommend you get these as they will save you hours of work.

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